Privacy policy
Last updated: December 9, 2025
WeTrackWeb LLC ("WeTrackWeb", "we", "our", or "us") respects your privacy and is committed to protecting personal data. This Privacy Policy explains how we collect, use, and safeguard information when you visit our website or use our services.
1. Information we collect
We may collect the following personal data:
- Contact form submissions: Full name, email address, company, and the content of your message.
- Automatically collected data (cookies/analytics): IP address, browser type, device info, usage patterns (via Google Analytics 4).
- Future newsletter sign-ups (if you opt in): Name and email address.
We do not collect sensitive categories of data and we do not knowingly collect data from children under 16.
2. How we use your information
We use personal data for the following purposes:
- To respond to inquiries sent via the contact form.
- To provide and improve our website and services.
- To analyze website usage through Google Analytics (with anonymization where possible).
- To send newsletters or marketing communications (only with your prior consent).
- To comply with legal obligations (e.g., accounting and tax records).
We do not use your data for advertising or remarketing.
3. Cookies and tracking
Our website uses cookies and similar technologies:
- Essential cookies: required for the site to function.
- Analytics cookies: to understand how visitors use our site (Google Analytics 4).
You can manage or disable cookies through your browser or via our cookie banner.
4. Data retention
We retain personal data only as long as necessary for the purposes described:
- Contact form data: up to 12 months after your last interaction.
- Financial records (invoices, contracts): at least 6 years (legal/tax obligation).
- Newsletter data: until you unsubscribe or request deletion.
- Analytics data: in line with Google's default retention (currently 14 months, unless configured otherwise).
5. Security
We take appropriate technical and organizational measures to protect personal data, including:
- SSL encryption on our website.
- Restricted access and use of password managers.
- Data stored only on trusted third-party platforms (Google servers for GA4/GTM).
6. Sharing of information
We do not sell personal data. We may share data with:
- Service providers: Google Analytics, Google Tag Manager, website hosting, email providers.
- Legal authorities: if required by applicable law.
All third-party processors are bound by data processing agreements and GDPR safeguards.
7. International data transfers
As a company working with EU/UK clients, personal data may be transferred outside your country. When doing so, we rely on safeguards such as Standard Contractual Clauses (SCCs) approved by the European Commission/UK ICO.
8. Your rights
Under GDPR and UK GDPR, you have the following rights:
- Right of access to your personal data.
- Right to rectification of inaccurate data.
- Right to erasure ("right to be forgotten").
- Right to restrict processing.
- Right to object to processing (including analytics).
- Right to data portability.
- Right to withdraw consent at any time (e.g., for newsletters).
To exercise your rights, contact us at: info@wetrackweb.com.
You also have the right to lodge a complaint with the Spanish Data Protection Agency (AEPD) or your local supervisory authority.
9. Updates to this policy
We may update this Privacy Policy from time to time. The latest version will always be available on our website.
10. Contact us
For questions or concerns about this Privacy Policy, please contact us at:
WeTrackWeb LLC